Educational Development Corp (EDUC) is a renowned player in the educational sector, with a primary focus on providing literature that encourages and stimulates lifelong learning. The company is committed to enhancing education by publishing literature for children that combines the best of their educational and recreational aspects.
EDUC was established in 1965 and is currently headquartered in Tulsa, Oklahoma. Since its inception, the company’s philosophy has been underpinned by the belief that children who develop a love for learning at an early age are likely to become lifelong learners. This has driven EDUC to continuously aim for creating appealing and valuable educational materials for children.
The company operates through two primary divisions, Usborne Books and Kane Miller books. Usborne Books, the larger division, functions as the United States distributor for The Usborne Books - a British-based children's book publisher. The company’s focus is on the distribution of interactive, award-winning titles that range from touch-and-feel books for toddlers to advanced level encyclopedias for teens.
Kane Miller Books, on the other hand, is a publisher known for bringing global perspectives to children's literature. They are committed to creating books that engage, provoke, inspire, and stimulate children's imagination and intellect. The offerings are a reflection of diverse cultures, perspectives, and values, promoting inclusivity and universal learning.
Furthermore, one unique selling proposition of EDUC is its strategic, multi-pronged distribution system. Their business model includes home business division for individual sales consultants, direct sales to schools and libraries, and traditional retail distribution. This allows for a wide network of accessibility for their products.
EDUC takes pride in its growing inventory of over 2,000 titles – a blend of fiction, non-fiction, and popular reference books. Moreover, the corporation invests significantly in digital content to meet the evolving educational demands of the 21st century.
Their commitment to education advancement has been recognized numerous times. In 2015, the company was listed in the prestigious Forbes magazine's list of Best Small Companies in America.
In conclusion, Educational Development Corp (EDUC) has been a prominent figure in the educational publishing sector for over half a century. Their purpose-driven books, diversified distribution system, and innovative approach to learning materials continue to make them an essential part of children’s learning journey and an influencer in the educational industry at large.