National Vision Holdings, Inc. (EYE), headquartered in Duluth, Georgia, is one of the fastest growing optical retailers in the United States. Incorporated in 1990, the company has tirelessly worked towards creating a vibrant culture to ensure high-quality, cost-effective eye care and eyewear services. It holds a unique position in the market, offering an incredible balance of value and service for a diverse range of consumers, emphasizing accessibility and convenience. Through a variety of brands, National Vision Holdings serves customers in nearly 1,200 retail stores across 44 states plus the District of Columbia and Puerto Rico.
The brands under National Vision Holdings, including America's Best Contacts & Eyeglasses and Eyeglass World, offer quality eyewear and contact lenses. Other branded stores within the company include Vision Centers in select Walmart stores, Vista Opticals inside Fred Meyer, and on military bases across the U.S.
National Vision Holdings started the Vista Optical Military Program in 1989, which is dedicated to providing superior eye care services to military personnel and their families. This program has since blossomed into a significant aspect of the company's operations.
Commitment to affordability and convenience drives the company’s business model, making eye care and eyewear more budget-friendly for Americans. They continuously strive to increase access to quality eyewear and eye care, offering comprehensive, discounted eye exams, and low-cost glasses and contacts.
In addition to affordability, the company emphasizes eye health. Each store offers comprehensive eye exams, and National Vision Holdings is dedicated to investing in advanced technology to enhance the quality of eye-patient care.
The EYE stock currently trades on the NASDAQ since listing in 2017, attracting investors interested in the healthcare sector.
As a corporate entity, the company is known for giving back to the community. The ‘Better Vision, Better Grades’ initiative provides free eye care services to students who can't afford them. The company's ‘Made the Grade’ program rewards students who excel acadically with free eyewear.
Under strong leadership and with a focus on customers and community service, National Vision Holdings, Inc. has embedded itself as an essential player in the U.S optical retail market, stressing quality, affordability, and a broad, inclusive customer service approach.