Sally Beauty Holdings, Inc. (SBH) is a trusted global distributor and retailer of professional-grade beauty supplies. The company operates with two key business segments—Sally Beauty Supply and Beauty Systems Group (BSG). Founded in 1964, Sally Beauty Holdings, Inc. has grown substantially and remains headquartered in Denton, Texas.
Sally Beauty Supply is primarily aimed at retail customers and salon professionals who prefer to shop in a retail setting. It operates around 3,700 stores globally. Offering more than 8,000 products for hair, skin, and nails through professional lines such as Clairol, L'Oreal, Wella, and Conair, the chain also sells a large selection of proprietary merchandise.
On the other hand, Beauty Systems Group (BSG) primarily serves salons and salon professionals through about 1,400 stores. BSG also reportedly has one of the largest teams of professional sales consultants in North America who call on salons directly. The comprehensive portfolio includes leading third-party brands such as Paul Mitchell, Schwarzkopf, Olaplex, and Joico, among others.
In addition to its store operations, SBH also operates multiple robust e-commerce platforms to support online retail for both businesses. Moreover, Sally Beauty Holdings, Inc. reaches its customers throughout the United States, Puerto Rico, Canada, Mexico, Chile, Peru, the United Kingdom, Belgium, France, the Republic of Ireland, Spain, Germany, and the Netherlands.
Aimed at becoming a more customer-focused and digitally enabled company, Sally Beauty Holdings maintains an aggressive approach toward strategic investments in technology, digital information, and talent hiring. The company is continuously adapting to changing market dynamics by innovating and expanding its product offering to stay competitive and cater to customer needs.
Sally Beauty Holdings, Inc significantly contributes to the community through its SallyCares program focused on causes that are important to its community, customers, and associates, with a primary emphasis on cancer research, disaster relief, domestic violence, and education.
An established professional beauty supplies retailer, Sally Beauty, continues to dominate the industry with a combination of its extensive store network, exclusive brand portfolio, and multi-channel shopping environment. The firm strongly holds values of teamwork, respect, accountability, integrity, and winning through customers, influencing its business approach and delivering superior customer satisfaction.