Banco Santander (Brasil) S.A., often abbreviated as BSBR, is the Brazilian unit of the international Spanish banking group Santos Santander. Established in 1982 and headquartered in São Paulo, Brazil, BSBR has grown into a premier financial institution in Latin America.
BSBR operates through two business segments: Commercial Banking and Global Wholesale Banking. The Commercial Banking segment includes the entire branch network and digital platforms to serve individual and small business customers. The Global Wholesale Banking segment deals with large-scale transactions for big corporate clients and organizations, involving mergers and acquisitions, securities underwriting, and capital market services.
BSBR prides itself on its comprehensive portfolio of financial services that includes savings and investment products, insurance, mortgage and agricultural loans, credit cards, lease financing, pension plans, and much more. The bank operates over 2,000 branches and mini-branches, and maintains a network of approximately 20,000 ATMs across the country.
BSBR's strength lies in its excellent customer service, innovative technology, and a diverse range of offerings tailored to meet the needs of different customer segments. The bank's digital banking platform, SuperDigital, is noteworthy. SuperDigital, which offers banking services without monthly fees, aims to improve financial inclusion among unbanked and underbanked Brazilians by leveraging mobile technology.
Consistently recognized for its superior performance and impressive growth, BSBR is listed on the New York Stock Exchange and is a constituent of the Dow Jones Sustainability World Index. This demonstrates its commitment to sustainable business practices.
BSBR showcases itself as a socially responsible corporate citizen. It invests substantial resources in community development projects, poverty alleviation initiatives, and sustainability campaigns. The bank's social initiatives revolve around areas such as education, employment, financial inclusion, and entrepreneurship.
With its strategic focus on digital transformation, customer-centric business model, and commitment towards sustainability, BSBR continues to establish its presence not only in Brazil but also in the wider Latin American landscape. It is undoubtedly a major player in the region's banking structure and a vital part of the global Banco Santander group.