Firy Inc. (NYSE: FIRY), formerly known as Skillz Inc., is a technology holding company headquartered in Las Vegas, Nevada. Founded in 2012 by Andrew Paradise and Casey Chafkin, the company built its original business around Skillz, a platform that lets mobile game developers add fair, skill-based competitions and tournaments into their games. In late 2020, the company went public through a merger with a special purpose acquisition company (SPAC) and began trading on the New York Stock Exchange.
Following a corporate restructuring, the company now operates as a holding company overseeing three independently branded businesses. Skillz remains the real-money, skill-based mobile gaming platform at the core of the original business, hosting tournaments where players compete for prizes in games designed to remove chance from the outcome. RZR is an AI-driven advertising and performance-marketing platform, while Beamable provides backend infrastructure and live-operations (LiveOps) tools for game developers, covering areas such as identity management, content delivery, and in-game analytics. Together, the three units reflect a shift from a single gaming app toward a broader platform spanning content, gaming, and ad-tech.
This diversified structure is a key point of reference for any analysis of Firy, since each segment carries a different growth profile and risk exposure: Skillz depends on player engagement and tournament volume, RZR is tied to advertising demand and marketing budgets, and Beamable's revenue is linked to developer adoption of its backend tools. Investors researching the stock typically look at segment-level revenue trends, gross margin, and adjusted EBITDA across all three businesses rather than treating Firy as a single-product gaming company.
On this page you can track Firy's stock price, financial metrics, earnings reports, and technical analysis, alongside a comparison with other companies in the mobile gaming and ad-tech space.
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Firy Inc. (NYSE: FIRY) shares are significantly up today after a federal judge expanded the company's courtroom victory against Papaya Gaming, increasing the award to $719 million for false advertising. This new figure, which replaces the previous $420 million jury award, is the largest false advertising judgment in U.S. history and stems from Papaya Gaming's use of bots to simulate prize money. Technically, FIRY has entered a short-term uptrend, trading above its 20-day simple and exponential moving averages, with momentum indicators signaling rebuilding upside pressure, though it remains below its 52-week high of $10.74.
Firy Inc. (NYSE: FIRY) shares surged after a federal judge significantly expanded its courtroom victory against Papaya Gaming, increasing the award to $719 million for false advertising. This new judgment, nearly $300 million higher than the initial jury award, is the largest false advertising judgment in U.S. history and stems from Papaya Gaming routing prize money to bots rather than real players. While the company plans to aggressively pursue collection, it notes the possibility of appeals, and the stock's technical indicators show an improving short-term uptrend with resistance at $10.74.