Founded in 1988, Gaia, Inc., originally known as Gaiam, is an international digital video subscription service that primarily provides conscious media, including videos on topics such as yoga, meditation, spiritual growth, and alternative healing. The company's mission is to create a transformational network that serves as a platform for spreading the consciousness of the global community.
Located in Louisville, Colorado, Gaia, Inc. rebranded itself in 2016 to reflect its evolution from a multi-channel brand to a single digital streaming service. The company uses its platform to motivate its subscribers to explore different perspectives that empower their own transformations. With a goal to reach the evolution of consciousness on personal, social and global levels, Gaia seeks to create a community of like-minded individuals who wish to grow together on their personal journeys.
Gaia's content is subdivided into five main categories: Mindful Yoga and Fitness, Holistic Healing, Transformational Documentaries, Personal Development and Paranormal and Unexplained. It hosts over 8,000 exclusive and original films, documentaries and series that cannot be found on any other platform, with over 80% of the content produced by Gaia itself.
The company operates on a subscription model, offering viewing access to its library to subscribers all over the world. In addition to this, it also sells products related to its platform's themes, such as DVDs, books, clothing, and wellness-related products, although the majority of its revenue comes from its subscriber base.
Gaia, Inc. is a company built on the belief in the power of transformational media. It simultaneously looks inward and outward, fostering personal growth and transformative thinking while also exploring and reporting on global issues. Moreover, it's a platform for seekers and explorers, a place where members can find their own truth, and in turn, live more fulfilled lives. To this end, Gaia invites members to connect, share, and create; the company facilitates global, conscious discussions with acclaimed visionaries, scholars, and healers in the fields of consciousness, health, sustainability, yoga and more.
Today, Gaia, Inc. is one of the world's leading subscription video on demand services. It has expanded far beyond its original focus of selling yoga supplies, reflecting the ethos of its namesake, the ancient Greek goddess who symbolizes Mother Earth. The company believes in nurturing the health and well-being of its viewers, its employees, and the planet, holding up a vision of transformation inspired by its content.