GameStop Corp. (NYSE: GME) is a multichannel video game, consumer electronics, and wireless services retailer that is based in Grapevine, Texas, United States. It is the largest video gaming retail destination in the world, and its brands hold an influential global presence in the rapidly evolving gaming industry. With more than 5000 stores across 14 countries, GameStop has an extensive international footprint.
Founded in 1984 as Babbage’s and later known as Electronics Boutique, the company became GameStop in 2004 after it was purchased by Barnes & Noble. Later that year, GameStop became a publicly-traded company. Over the years, GameStop has become a significant force in the gaming industry, known for its trade-in program for used games, which allows customers to trade older games towards the purchase of new games, extending the life of games and enhancing affordability for gamers.
The company's business operations are segmented into four regions: United States, Canada, Australia, and Europe. each offering a wide variety of products including new and pre-owned video game hardware, video game software, accessories for video games, and collectibles such as POP! Vinyl figures, statues, and apparel.
Aside from its physical retail stores, GameStop also operates e-commerce websites, such as GameStop.com, EBgames.ca in Canada; GameStop.com.au in Australia; Micromania.fr in France; GameStop.de in Germany; and Zing Pop Culture Australia, ThinkGeek.com, and www.micromania-zing.fr.
In 2020, GameStop saw a massive surge in its stock price amid a frenzy of speculative trading, driven by a wave of retail investors inspired by the Reddit forum r/WallStreetBets. This event, often referred to as the "GameStop Short Squeeze," drew worldwide attention and controversy, resulting in congressional hearings and renewed discussions on market manipulation and regulations.
Despite the traditional brick-and-mortar retail model of GameStop facing challenges posed by the digitalization of video games and online gaming platforms, the company has continued to adapt and reinvent itself. It has been augmenting its physical gaming retail with e-commerce and exploring new ventures, including partnerships with other companies in the technology and gaming space.
With customer service as its core, GameStop continues to transform as it seeks to enhance the gaming experience for its millions of customers around the world. As video gaming and esports continue to grow in popularity, GameStop Corp. is committed to maintaining a dominant position and driving innovation in the gaming industry.
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GameStop CFO Daniel Moore sold 15,480 shares of Class A Common Stock at $27 per share on October 12, 2026. This transaction was executed under a pre-established Rule 10b5-1 trading plan adopted on October 3, 2025. Following the sale, Moore retains ownership of 92,348 shares.
Ryan Cohen has increased his beneficial ownership in GameStop Corp. to 44,683,306 shares, representing an 8.8% stake in the company. This increase follows recent open-market acquisitions of 446,500 shares at $23.4753 per share and 3,500 shares at $23.4499 per share on September 29, 2026. Cohen's total holdings include shares acquired through direct purchases with personal funds and warrants received as part of a warrant dividend distribution.
GameStop CEO Ryan Cohen has purchased an additional 1.15 million shares of GME stock for approximately $26.4 million, increasing his total stake to over 40 million shares. This latest acquisition, at a weighted average price of $22.94, follows a previous buy earlier in September and raises his holdings to roughly 9% of the company. GameStop recently reported improved operating income and an increased full-year adjusted EBITDA outlook, despite an 18.7% decrease in revenue.