Hooker Furnishings Corporation, also known as HOFT, is a renowned company in the home furnishing industry with a rich history that spans over 90 years. Established in 1925 and based in Martinsville, Virginia, the company became publicly traded on NASDAQ under the ticker symbol HOFT in 1993.
HOFT has carved out a unique place for itself, making its mark with its dedication to creating high-quality, beautiful and functional products. Over the years, HOFT has brought a touch of elegance to countless homes, supplying a comprehensive array of residential furniture ranging from home entertainment systems to home office furniture, accent furniture, bedroom sets, dining rooms, and much more.
The corporation widely recognized for its excellence, operates through a portfolio of distinct yet complementary brands, including Hooker Casegoods, Hooker Upholstery, Bradington-Young, Sam Moore, H Contract, and the recently acquired Home Meridian International (HMI). With this diversified portfolio, HOFT seamlessly caters to a wide array of consumer styles and preferences.
Known for their commitment to social responsibility, HOFT was one of the first furniture companies in the U.S. to establish a corporate social responsibility department. They run initiatives dedicated to promoting environmental sustainability and supporting underprivileged populations - a testament to their vision that goes beyond mere profit-making.
HOFT's operations and strategies are driven by a solid team of committed professionals with a deep understanding of the home furnishing industry. With its keen attention to design, quality materials, craftsmanship, innovation, the company has remained a consumer favorite.
Under the leadership of CEO Paul B. Toms Jr., the stress is clearly on growth and continued high standards of customer service. The company has been acknowledged for its commitment and performance numerous times, having won several Pinnacle Awards, the most prestigious award in the home furnishings industry.
The Hooker Furnishings Corporation serves as a reference point in terms of luxury and comfort, earning a reputation as one of the top residential furniture companies. The shares of HOFT have seen ups and downs and have been a part of the robust furniture industry's ebb and flow. The company's span, efficient team, keen attention to product quality, diversified brand portfolio, commitment to corporate social responsibility and environmental sustainability, paints a bright future for the company.
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Hooker Furnishings will host a series of educational events at its Designers Theater during the Fall 2026 High Point Market, scheduled for October 17–19. These events, aimed at interior design professionals, will cover topics such as AI-powered presentations, Instagram content creation, performance textiles, business strategies, and color forecasting. Attendees can earn CEU credits for several sessions and are encouraged to RSVP in advance.

Hooker Furnishings reported its fiscal 2027 second quarter results, highlighting significant tariff recoveries that positively impacted operating income, despite a decrease in consolidated net sales. The company achieved its third consecutive quarter of profitability, driven by tariff recoveries, cost reductions, and growth in specific segments like private-label and outdoor furnishings. While consumer demand remains challenging, Hooker Furnishings is encouraged by strengthening backlog and commitments for its Margaritaville product line, expecting improved results in the second half of fiscal 2027.

Wall Street Zen has upgraded Hooker Furnishings (NASDAQ:HOFT) to a "strong-buy" rating, despite other analysts maintaining a more cautious stance, with MarketBeat's consensus rating being "Reduce." The upgrade follows the company's profitable first half and a quarterly EPS beat of $0.15 against an expected loss. However, sales remained slightly below forecasts, and the underlying operating environment is challenged by weak discretionary spending and macroeconomic uncertainty.

Hooker Furniture (HOFT) reported Q2 earnings of $0.11 per share, significantly beating the Zacks Consensus Estimate of a $0.02 loss, marking its fourth consecutive earnings beat. Despite missing revenue estimates for the quarter, the company's shares have outperformed the S&P 500 year-to-date. The stock currently holds a Zacks Rank #3 (Hold) based on mixed estimate revision trends.
Hooker Furnishings (HOFT) reported Q2 2026 adjusted earnings of $0.15 per share, significantly beating analyst estimates for a loss, though revenue of $63.25 million fell short of expectations. The company saw a 6.57% rise in premarket trading as investors focused on the profit rebound, improved gross margins (31.8%), and easing supply-chain issues. Despite a 9% year-over-year revenue decline, net income reached $1.7 million, marking the third consecutive profitable quarter, partly aided by tariff recoveries and cost reductions.

Hooker Furnishings (NASDAQ:HOFT) reported adjusted earnings of $0.15 per share in the fiscal second quarter, exceeding analyst expectations for a loss, despite an 8.7% decline in revenue to $63.25 million. The company's gross margin improved significantly to 31.8%, largely due to $7.9 million in tariff recoveries. This performance marked the third consecutive quarter of profitability, driven by strong results in its Hooker Branded and Domestic Upholstery segments, and led to a 10.31% increase in shares during premarket trading.

BlackRock Inc. acquired 233,100 shares of Hooker Furnishings Corp. (NASDAQ:HOFT) in the second quarter, valued at approximately $4.16 million, representing 2.17% of the company. Institutional investors and hedge funds now collectively own 73.6% of the stock. Despite reporting strong quarterly revenues and EPS that beat analyst estimates, HOFT shares opened below their moving averages, and analysts maintain a "Reduce" consensus rating due to recent downgrades.