MasterCraft Boat Holdings, Inc. (MCFT) is a renowned company that specializes in the design, manufacture, and distribution of premium recreational powerboats. Based in Vonore, Tennessee, the company was founded in 1968 and has since grown to become a globally recognizable brand within the boating industry.
The company operates under four renowned marine brands including MasterCraft, NauticStar, Crest and Aviara. Each of these subsidiaries offers a specific range of watercraft tailored to different aspects of boating. MasterCraft offers performance sport boats primarily used for waterskiing, wakeboarding and wake surfing, as well as general recreational boating. NauticStar designs and manufactures boats for saltwater fishing and deck boat recreational boating, while Crest specializes in pontoon boats which are used primarily for leisurely cruising. The Aviara brand, meanwhile, caters to the luxury day boat market and is the latest addition to the MasterCraft Boat Holdings portfolio.
MCFT boats are renowned for their high quality, innovative design, unparalleled performance and superior engineering. Built by seasoned craftsmen, each boat reflects an attention to detail and an emphasis on precision and performance. Beyond its dynamic product offerings, MasterCraft Boat Holdings is committed to industry-leading customer service to guarantee an excellent customer experience.
The company sells its products to a network of 130 domestic and 49 international independent dealers, who contribute significantly to the company's growth. MCFT has a significant presence not only in the domestic market of the United States but also in approximately 40 countries worldwide.
MCFT is a publicly-traded company, listed on the NASDAQ stock exchange. To support its growth and expansion plans, MasterCraft Boat Holdings regularly invests in developing cutting-edge technologies, enhancing manufacturing processes, and expanding their built facility space.
Through its product quality, continued innovation, and market adaptability, MasterCraft Boat Holdings maintains a leading position in the maintenance and expansion of the powerboat industry. Whether one is a waterskiing enthusiast, a wakeboarding professional, or a family that enjoys leisurely cruises, MasterCraft Boat Holdings has a boat designed with them in mind.